Rug Paintings are designed by Marcel Zelmanovitch, artist and founder of the House.
From decorative art and fine arts to the magnificent nature encountered during his various travels around the world: the light, the colours, the atmosphere… all these memories and feelings collected by the artist define his collections. Marcel Zelmanovitch finds his inspiration in a wide variety of artistic movements from all eras to create contemporary designs.
The creation of this series integrates the practice of "zen" which is characterized by the artist's unintentionality. An approach that gives this composition of "Lignes Fluides" a meditative nature and an autonomous dynamic. In a state of reverie, the mind floats and loses itself, while the hand subtly takes over and surrenders to a random combination of points: a preliminary step to the development of the variation of curves and harmonies that emerge.
Always inspired by the French abstracts painters of the 1950s and the Primary Arts, Marcel Zemanovitch creates the Abstraction Brute collection. He uses a virgin dyed wool weaving, raw and irregular, composing singular sceneries. These pure lines come to life in silky velvets whose natural nuances evoke the warm presence of animal fur. A simple and strong beauty.
The creations of the Kimono collection are interpretations of Japanese prints that depict actors from the most popular Kabuki theater in Japan. The shapes are very expressive, the movements are in progress. Kimono rugs recreate this highlight. The flat colors play with transparency, we can guess the calligraphy lines, the light constantly changes the scene: the story is being told before our eyes.
Cali honours the 60s and 70s California in its stated quest for independence, fun and freedom. The background and the patterns complement one another. There is in these creations a dreamlike side, of distant dreams, inspired by San Francisco.
For this collection, Marcel Zelmanovitch chose the tapestry and the traditional Aubusson knot. The composition of each model in the series oppose objects with fluid , sharp and thin lines against uncertain, cloudy lines and ill-defined outlines. The tension between the two sets is accentuated by a white background and the contrast between wool and silk.
For this series, Marcel Zelmanovitch has chosen tapestries in the traditional Aubusson flat weave. Each composition of the series' models subtends entities of fluid, fine and clear-cut lines to others with uneven and cloudy lines with vague contours. The tension between the two elements is emphasized by the white background.
Clef is based on a principle of simple composition, made of squares and rectangles articulated around a vertical symmetry and reminiscent of the facade of very old buildings. Here, the regular alternation of the plates is interrupted by elements of various shapes which bind them together. In the vocabulary of architecture, they are called "clés"